Capabilities

What ADA can build is less important than what it should solve.

This page is the technical capability map. If you are buying, start with Solutions. If you already know what capability you need, this shows the pieces ADA can combine.

Presence

Websites & digital identity

  • Business and organisation websites
  • Landing pages and campaign sites
  • Domain and professional-email planning
  • CMS/content publishing
Visibility

Search & discovery

  • Technical SEO
  • Local search foundations
  • Schema/structured data
  • Indexing and analytics setup
Growth

Conversion capability

  • Lead generation
  • Booking flows
  • Payment/e-commerce integration
  • Conversion-oriented content structure
Systems

Applications & workflows

  • Portals and dashboards
  • Registration/membership systems
  • Role-based tools
  • Automation and API integrations
Care

Continuity & maintenance

  • Monitoring and updates
  • Backups/recovery responsibility
  • Security maintenance
  • Ongoing content and improvement
Advisory

Digital infrastructure review

  • Current-stack audit
  • Ownership/access review
  • Workflow opportunity mapping
  • Prioritised implementation roadmap
Do not know the capability?

That is exactly what the diagnostic process is for.

Describe what is happening in the organisation and what you want to improve. ADA translates the requirement into an appropriate build.